What can you Expect

• How to increase click-through rates

• The advantages of each platform and how to maximize campaign results across them

• Competitive metrics

• Conversion rates to strive for in your industry

• How to lower your cost per acquisition and drive more paying customers to your website

• How to engage site visitors with remarketing ads to get in front of customers when they’re most likely to buy

• How to leverage your Google My Business page to increase business visibility

• Which platforms best leverage your key advantage

• The difference in platforms and which ones make sense to achieve your marketing objectives

• Industry best practices

• Where to gain the most valuable traffic for your business and how to optimize that traffic to turn site visits into customers

• How to eliminate inefficient ad spend to better target your appropriate audience

• The latest in geo-targeting to increase foot traffic to your location or regionally based website